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Lamore

Background

Lamore, owned by Lamore Chaussure Limited, embarked on its journey in 2014 with a bold vision to revolutionize the men’s footwear market in Nigeria. Aspiring to be a digital-first company, Lamore aimed to provide high-quality, stylish, and affordable footwear to discerning customers. From inception, the company’s mission was to operate exclusively online, making it one of the pioneers in the Nigerian eCommerce landscape.

In addition to being digital-first, Lamore sought to differentiate itself by accepting cash-on-delivery (COD) as a core service, a groundbreaking concept at the time. The company recognized that COD could address trust barriers prevalent in Nigeria’s nascent eCommerce industry, fostering confidence among customers hesitant to make prepaid transactions.

Problem Statement

As Lamore prepared to launch its business model in 2014, several challenges emerged that required innovative and reliable solutions:

  1. Complex Inventory Management Needs: Tracking stock levels and managing inventory efficiently for an online-exclusive operation posed a critical challenge. Manual processes were inadequate for ensuring real-time updates and accurate data.
  2. Delivery Coordination: The adoption of cash-on-delivery required seamless integration with third-party courier services to ensure timely deliveries, payment collection, and real-time tracking of orders.
  3. Financial Tracking: Maintaining accurate records of sales, inventory, and cash flow necessitated the implementation of a double-entry accounting system to ensure financial transparency and scalability.
  4. Customer Trust: Introducing a new online shopping experience with cash-on-delivery required robust systems to enhance trust, reduce errors, and offer transparency at every step of the purchase process.
  5. Scalability Challenges: Anticipating rapid growth, Lamore needed an infrastructure capable of supporting increased order volumes without compromising efficiency or customer experience.

Project Objective

Lamore engaged Agatehills team of expert to design and develop a cutting-edge eCommerce solution that would serve as the foundation of its digital-first operations. The platform aimed to:

  • Deliver a seamless online shopping experience tailored for Nigeria’s evolving eCommerce landscape.
  • Provide a robust inventory management system to track stock levels and optimize order fulfillment.
  • Integrate with third-party courier partner APIs to enable smooth delivery coordination and real-time shipment tracking.
  • Incorporate a double-entry accounting system to ensure accurate financial management and transparency.
  • Support cash-on-delivery as a key feature to address customer trust barriers and enhance satisfaction.

Services Provided

  • Custom E-Commerce Platform Development
  • Inventory Management System Implementation
  • Custom Third Party API Integration
  • Frontend Development
  • Backend Development

Deliverables

  1. User-Friendly eCommerce Platform: Developed a highly intuitive and straightforward interface, with tools for automated inventory and sales tracking, and seamless order processing.
  2. Third-Party Courier API Integration: Real-time integration with delivery partners to coordinate shipments, facilitate COD transactions, and track deliveries end-to-end.
  3. Integrated Financial Management: A double-entry accounting feature to streamline financial record-keeping, ensure compliance with accounting standards, and support future scalability.

Results

The innovative eCommerce platform Agatehills developed for Lamore laid the groundwork for the company’s successful entry into the Nigerian market:

  • Efficient Operations: Automated inventory management reduced manual errors and provided real-time insights into stock levels, ensuring optimal order fulfillment and customer satisfaction.
  • Streamlined Deliveries: API integration with third-party couriers enabled smooth delivery coordination, faster order fulfillment, and accurate tracking, ensuring a reliable user experience.
  • Financial Transparency: The double-entry accounting system facilitated precise financial tracking, enabling Lamore to monitor profitability, streamline cash flow management, and support scaling efforts.
  • Customer Trust and Loyalty: By accepting cash on delivery alone and providing real-time order updates, the platform fostered trust and confidence among customers, positioning Lamore as a pioneer in Nigeria’s eCommerce sector.
  • Scalable Growth: With a robust infrastructure, Lamore successfully managed increased order volumes, allowing the company to expand its offerings and customer base seamlessly.

By delivering these services, Agatehills successfully addressed Lamore’s operational challenges, enhanced their market presence, and positioned the company for sustained growth in the competitive eCommerce landscape.

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